Decrease road deaths with cars that look like animals

Concerned about road safety? A trend toward lobbying for cars that look more like animals might be one consequence of a study that revealed modern people still carry the visual priorities of their hunter-gatherer ancestors. Human brains are unconsciously attuned to detecting the movement of animals more so than non-biological objects. Being aware of predators and prey was crucial for survival during our evolution. www.eurekalert.org/pub_releases/2007-09/uoc--nao092407.php

John Tooby: "Many people think that experience is the only thing that makes us what we are. What this tells us is that the evolved organization of the mind matters, even in determining what we pay attention to. And that's surprising to conventional thought."

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